PUMA and Lost Management Cities (LMC) have joined forces once again for a fresh collaboration, drawing inspiration from the global running culture, particularly the vibrant running clubs of Seoul and beyond. The ‘Endless Routes’ collection is a bold tribute to the nocturnal energy of nighttime street racing, merging high-performance design with street-savvy aesthetics.
Covering all bases, from outerwear and warm up essentials to a range of accessories and footwear, the alliance are continuing to raise the bar from their previous (and inaugural) collaborative venture. Landing earlier this year in May, the PUMA x LMC. GV Special seamlessly highlighted LMC’s love for classic sportswear, this drop takes things up a notch with functional, tech-driven materials and bold graphics.
LMC is serving up a fresh take on the PUMA GV Special, this time with a vintage twist. Pre-worn details like yellowed mesh contrast against sleek silver accents on the Formstrip, lace stay, and heel, giving the silhouette an authentic, retro vibe. For those seeking something more futuristic, the PUMA x LMC. Extos channels early-2000s running silhouettes, amping up the silver detailing to complement the collection’s high-energy aesthetic. Both sneakers feature logo lockups on the tongue and heel, as well as custom insoles, cementing their status as standout pieces in this street-meets-sport collaboration.
The core essentials include co-branded hoodies and sweatpants, designed with the PUMA x LMC. logo lockup for a sleek essence. Tees like the Cat T-Shirt and Graphic T-Shirt featuring the ‘PUMA Night Running Club’ graphic round out the apparel offerings. Accessories like the Body Bag and 5-Panel Cap, both adorned with custom PUMA x LMC graphics, complete the gear for those who want to rep the collaboration from head to toe.
Lastly, at the heart of the collection is the LMC x PUMA Puffer, which utilises Pertex face fabric and Primaloft insulation to ensure warmth without compromising style. A custom graphic emblazoned on the chest adds a unique touch and is echoed throughout the collection. The Reversible Jacket, featuring graffiti-inspired LMC x PUMA hand-style tags, embodies the rebellious spirit of street culture. Additional cut-and-sew pieces, such as the Woven Pants, further enhance the capsule’s versatility.
The PUMA x Lost Management Cities Collection is AVAILABLE NOW at PUMA (IN-STORE + ONLINE) & SELECT RETAILERS. Shop via the banner below…
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