Uniting for the very first time for a collaboration that just makes sense, one of the UK’s leading retailers, END, joins Maharishi for a 7-piece ‘Postal Service’ capsule.
Back in 1871, the very first modern postal route between Kyoto and Tokyo marked the beginning of an exciting chapter for Japan. This new postal service didn’t just deliver letters; it arrived hand-in-hand with the country’s whirlwind transformation during the Meiji period, a time when Japan was rapidly industrialising and reshaping its society. Dive into the rich tapestry of the Japanese postal service’s history, from the days of the Kamakura period to the Meiji era, and you’ll discover just why it was so pivotal.
In celebration of this legacy, END. and Maharishi have come together to create a collection that pays tribute to the monumental role the postal service played in Japanese heritage. The collection utilises some of Maharishi’s most distinctive pieces, including the Kimono Jacket, Original Snopants®, Embroidered T-Shirt, Sling Bag, Long Sleeve/Short Sleeve Tee and Boonie Hat. Keep reading for the details!
Expressing intricate imagery of hikayaku, the Japanese express couriers who carried letters by hand through the Kamakura period to the Edo period, the collaboration is embedded with rich cultural history. When combined with the streetwear essence that both partners possess in abundance, the final product is nothing short of visual magic! Meticulously story-telling through stunning embroidery that’s synonymous with Maharishi, each piece explores the theme in a unique and stylish way.
Spotlighting the Kimono and popular Snopants as the stand-outs of the collection, the capsule communicates the elegance of the Pax Cultura Temple and the majesty of Mount Fuji through embroidery in a woodblock print style. Using only the best black Italian linen ripstop fabric throughout the apparel’s construction, this alliance truly transforms British style with an unmistakable Japanese twist.
Shop the END. x Maharishi ‘Postal Service’ Capsule via the banger below…
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