The NIKE JUST DO IT COLLECTION returns for its annual outing, celebrating the brand’s inspirational slogan with a curated selection of models from the extensive Nike catalogue.
Created in 1987 by Wieden+Kennedy to accompany Nike’s first major television campaign, the ‘Just Do It’ line resonated deeply in the athletic community and just as deeply with people who had little or no connection to sport. Many of us have grown up with the tagline, so Nike have selected several icons from the archive for this year’s collection: so far, we have the NIKE AIR FORCE 1, the NIKE BLAZER MID, the NIKE AIR PRESTO and the NIKE AIR MAX PLUS all joining the series for 2021. Presented in either almost all-black or all-white, the main embellishment on each model is the ‘Just Do It’ line rendered in a spray painted style somewhere on the shoe’s upper. Watch this space for updates to the line-up as the release date draws closer.
The NIKE JUST DO IT COLLECTION is COMING SOON, so keep checking back with us for the latest release info. In the meantime, you can check out the current offerings at NIKE by clicking the banner below.